During lockdown, some providers have been reporting daytime traffic increases of up to 60%, as more people are restricted to home working and schooling. Not only has UK broadband withstood the surge, with only an average download speed decrease of 2% during lockdown, Ofcom also reports that broadband coverage continues to improve. Thousands more people are now able to access faster broadband speeds than they could in September 2019. The average home speed is now 64Mbps, an increase of 18% on the previous year’s 54.2Mbps.

Virgin Media experienced the most significant dip in download speeds during lockdown, falling by 10% at one point; however, Ofcom also noted that since Virgin Media boasts higher download speeds than most other providers, consumers were unlikely to have experienced a significant difference in quality.

UK broadband coverage is increasing

The rural / urban divide remains

For many years now, there has been a significant divide in broadband download speeds between urban and rural properties. Whilst urban homeowners could expect average download speeds of 75Mbps in 2019, this was just 39Mbps for those living rurally.

However, Ofcom reveals that the gap is closing – albeit slowly. 44% of rural lines had access to superfast broadband in 2018, which rose to 56% in 2019.


We are the number one choice for businesses in the South when it comes to tailored broadband packages. Contact us today on 01202 514444 and we will work to provide you with the very best deal.

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